Web Survey Bibliography
Participation in most random-digit dialed (RDD) telephone surveys is declining, leaving researchers to question the quality of the data produced. As in the case of many other RDD studies, response rates for the Behavioral Risk Factor Surveillance System (BRFSS) have declined in recent years, prompting consideration of alternative modes to increase participation. In this study, web and mail versions of the BRFSS questionnaire were administered to potential respondents drawn from the standard BRFSS telephone sampling frame and reverse-matched to identify valid mailing addresses. Telephone survey follow-up was conducted with web and mail survey nonrespondents. Results were compared with those from the on-going computer-assisted telephone interviewing (CATI) BRFSS. The findings suggest that self-administered modes when used in conjunction with telephone follow-up can improve levels of participation, but may also increase differences between respondents and nonrespondents on measures of interest. As a result, overall nonresponse bias may not have been reduced despite increases in response rates.
Journal (full text)
Web survey bibliography - Link, M. W. (16)
- Mobile Technologies for Conducting, Augmenting and Potentially Replacing Surveys: Report of the AAPOR...; 2014; Link, M. W., Murphy, J., Schober, M. F., Buskirk, T. D., Childs, J. H., Tesfaye, C.
- Measuring Compliance in Mobile Longitudinal Repeated-Measures Design Study; 2013; Link, M. W.
- The Gamification of Marketing Research; 2013; Donato, P., Link, M. W.
- Comparing Tablet, Computer, and Smartphone Survey Administrations; 2013; Wells, T., Bailey, J., Link, M. W.
- Effective e-incentive for Online Study: Comparing Branded e-Gift Card and Virtual Cash Card; 2013; Jin, T., Duan, S., Lai, J. W., Link, M. W.
- Smartphone Apps and User Engagement: Collecting Data in the Digital Era; 2012; Link, M. W.
- Oh, Just One More Thing … Leveraging “Leave-Behinds” in Data Collection; 2012; Link, M. W.
- A Direct Comparison of Mobile Versus Online Survey Modes; 2012; Wells, T., Bailey, J., Link, M. W.
- Comments on the Articles (3) - Three Key Takeaways from the Zero Bank Debate; 2009; W.Link, M. W.
- Summaries of Address-Based Sampling Presentations at the AAPOR Annual Meeting; 2009; W., Daily, G., Shuttles, D. C., Yancey, L. T., Thu Burks, A., Bourquin, C.Link, M. W.
- Addressing the Cell Phone-Only Problem: Cell Phone Sampling Versus Address Based Sampling; 2009; W., Daily, G., Shuttles, D. C., Bourquin, C., Yancey, L. T.Link, M. W.
- Transitioning from Self-Reports to Self-Installed Electronic Audience Measurement; 2008; Trussell, N., Vanno, L., Matthess, E., Bailey, J., Link, M. W.
- An Evaluation of Respondent Selection Methods for Household Mail Surveys; 2008; Battaglia, M. P., Frankel, M. R., Osborn, L., Mokdad, A., Link, M. W.
- Effects of Cell Phones in Land-Line Households; 2006; Lambries, D., Oldendick, R. W., Link, M. W.
- Can Web and Mail Survey Modes Improve Participation in an RDD-based National Health Surveillance?; 2006; Link, M. W., Mokdad, A.
- Alternative Modes for Health Surveillance Surveys: An Experiment with Web, Mail, and Telephone; 2005; Link, M. W., Mokdad, A.